BBC officially launches BBC HD channel

December 3, 2007 – The BBC has officially launched its high-definition channel BBC HD on cable and satellite platforms, following a test phase on cable and satellite since last year, showing programmes such as Bleak House and Silent Witness.

The channel will initially operate for at least four hours a day, rising to nine hours (from 1500 to midnight) over the coming years.  Films will also be shown in HD, with Hollwood blockbusters Kill Bill and Sin City promised in time for Christmas, as well as the Queen’s Christmas message, to be broadcast in HD for the first time.  BBC HD is the first free-to-air service in high-definition, while Channel 4 plans to broadcast its own schedule in HD at a later point in time.

“HD is the next generation of television and a real opportunity for programme-makers to reach out to the audience in ways they have never done before,” said Jana Bennett, Director of BT Vision.  “HD is a real creative enabler making our programmes even more powerful and outstanding.”

Seetha Kumar, Head of BBC HD, added: “We are already recognised for setting the benchmark for quality in HD programming.  We start with a fabulous weekend of TV – Strictly Come Dancing, Electric Proms with Paul McCartney, Earth – Power of the Planet and Cranford to name a few. 

“Our Christmas schedule is also fantastic, with the likes of Extras Christmas Special, major blockbuster movies such as Kill Bill, Sin City and The History Boys alongside shows like The Tales of Beatrix Potter With The Royal Ballet, Lessons And Carols From King’s College Cambridge, Carmen, Jools Holland’s Hootenanny and To The Manor Born and, for the first time, The Queen’s Christmas Broadcast.  There really is something for everyone.”