Netflix offers subscribers unlimited streaming of movies and TV shows

January 17, 2008 – Netflix has announced that it is now offering subscribers unlimited streaming of movies and TV shows on their PCs for the same monthly fee previously charged, as well as unlimited DVD rentals via post.

All Netflix subscribers on unlimited rental plans, which start from $8.99 a month, will be able to stream an unlimited number of movies and TV episodes to their PCs, from a library of over 6,000 titles.

“Unlimited has always been a very powerful selling point with our subscribers and a large part of what set us apart in the marketplace,” said Leslie Kilgore, Chief Marketing Officer for Netflix.  “In talking with members about our streaming feature during the past year, it became clear that, as with DVDs, the idea of streaming unlimited movies and TV episodes on a PC resonated quite strongly.  And we’re now in a good position to offer that.”

For subscribers to the lone capped rental programme available, which offers the rental via post of one DVD at a time for $4.99 per month, two hours of streaming to PCs will be now be available at no extra charge.